In plain terms: Evidence taken directly from the media texts themselves.
Precise: Detail drawn from the programmes (conventions, techniques, format features) you are analysing.
Example: Survivor's torch-snuffing ritual is primary evidence.
Common confusion: Confusing primary (from the text) with secondary (about the text).
In the exam: Anchor every paragraph in primary evidence, supported by secondary where useful.
Related: evidence, secondary source
In plain terms: Using alliances, persuasion and deception to get ahead in a game.
Precise: Interpersonal game-play — alliance-building, manipulation, voting — that can outweigh practical survival.
Example: Survivor is frequently won on social strategy rather than bushcraft.
Common confusion: Assuming survival shows are mainly about practical skill.
In the exam: Track how the balance of social strategy vs practical survival shifts across texts.
Related: convention, character